We keep you in the loop.
We allocate dedicated Social Media Consultants.
We understand the complex nature of social media.
Audit or Evaluation
The focal point of everything we do. While everything needs a starting point, there is no defined end to any social media strategy. The quality of the execution lies in knowing what to audit, when to evaluate and how to do it. Every social strategy is built on an assessment and reassessment of your social persona.
We base our approach on what we hear, not what we want to hear. Social media has changed the way the world works, thinks and interacts, so we’re always tuned in to recognise where, how and, crucially, why the relationship between people and brands can be nourished.
Once we’ve identified what makes your target audience tick, we can define what will make your brand tick in the online sphere. On the premise that creating 10 brand advocates can be more valuable than delivering 1000 extra followers, we chart clear campaign goals so we know exactly where we’re heading.
Now that we’ve got to know you and your audience, we can create campaigns that will bring you closer together. Our ideas are focused on real people with real emotions, so our social media campaigns can develop relationships naturally because they actually make a difference to people’s lives, online and offline.
A combination of the best minds and the best tools available means that expert care and precision course through the veins of every campaign we run.The onus is on us to not only enrich your image, but to protect it at every stage of a campaign, so firm and careful footsteps are always a prerequisite for effective execution.
Analysing and reporting on the performance of a defined project allows us to reassess the approach of your overarching online campaign. The nurturing of your relationship with the people that matter to you is a continuous activity, so it requires regular reassessment.