HELLO PEOPLE is a trusted, highly skilled, and experienced search engine optimisation company in Australia (est. June 2008). The SEO services we offer are individually tailored to meet each customer's search requirements.
Our well thought and professionally managed SEO plans are more likely to result in higher rankings for targeted keywords than a 'one plan fit all' plans offered by our competitors. In our SEO strategy for your business, the targeted keywords are selected after carefully reviewing your products and services, target markets, and related competition. For example, in a school, every child in a class is different. Some children require more teaching time than others. SEO activities takes a very similar approach because the content, URL, Title Tags, Meta-Data, references are different from one site to another.
With over 40,000 search queries processed every second by Google, online search is by far the most likely method of a potential customer finding a business, product or a service. Google takes many factors into consideration when deciding on a ranking of a website. Whilst the exact formula remains a commercial secret, HELLO PEOPLE keep ahead by subscribing to major SEO blogs and constantly testing our own strategies to find the methods that work.
As a leading SEO Company in Australia, we drive web traffic that results in long-term sales and business growth by formulating SEO strategies suited for each business. Our SEO experts perform SEO tasks as per the SEO strategic plan on a regular basis while evaluate and report on results. Our SEO consultants have many years of experience working with businesses in Perth, Melbourne, Sydney and Brisbane.
Since June 2008, with years of experience in SEO, and by our own website raking high on Goole, Bing and other leading search engines, business owners can be confident on our ability to optimise their websites for search. SEO is not a do-once forget-all activity. It is a mid-term investment in online marketing that requires careful planning and execution.
Local SEO: Target suburbs in Melbourne, Sydney, Brisbane, PerthOur Australian suburbs focused search engine optimisation services are focused on getting valid and relevant business leads. Changes in the Google algorithm mean that an increasing number of searches are now being personalised on your targeted service area and industry segment, which makes local SEO more important than ever. There is also the need to cater for the growing smartphone and tablet usage as more mobile searches are being localised every day. The usage of local SEO will place your website close to the top of search engine rankings, delivering increased traffic and leads that results in sales.
Expert Analysis & Monthly ReportsWe provide a detailed monthly report to all our clients, clearly showing the keywords, ranking at the start and how it moved in each month with a statement of work detailing the work we have performed.
How can local SEO improve your website ranking?
- Rank On Google Places, the First Page of Search Engine Results.
- Google 'Call' integration in search results, receive more phone enquiries
- Brand visibility in local area, get more visitors to your website.
- Better ROI than Paid Advertising, due to target audience.
- Be found before your competitors online.
No minimum term locked in contractsWe won't tie you into a lengthy SEO contract. We would recommend that you try our SEO services for at least 6 months for the best value for money, however if it isn't working for you just tell us at any time.
On-site optimisation primes your site for search algorithms and users. It builds the foundation for better page rankings and can make your marketing strategies succeed.
On-site optimisation refers to the process of making your website appeal to both search engines and users. It reviews and improves both the public face of your website and the behind the scenes coding and technical set-up that only search engines see.
On-site optimisation is the foundation on which the off-site optimisation process builds upon. Without it, off-site optimisation efforts can go largely to waste. The process is wide ranging, and will vary slightly from website to website.
Integrated SEO Services
Did you know first two search results on Google results in 69% of the clicks? Getting to the first page of Google’s organic search results is what a business dream of. With 62% of searchers clicking on first-page links, it's where you need to be. We’re here to make it happen.
Our SEO services are based on building the ideal platform for your business objectives. We define your company’s performance indicators (KPIs), support this with detailed preparation in web design, and ongoing monitoring.
Businesses have to fight hard for click-through rates, conversions, traffic, and ROI. It’s a difficult job, and we’re up to the task!
Our Search Engine Optimisation ProcessThere is no right or wrong process for SEO. It really depends on the current status of your website. The main reason why the scope matters is two things, Time and Money. We prefer fixed prices because it gives both parties, you as our customer and us as your SEO Service Provider to have a common understanding.
Understanding your business and scrutinising your competitors is a prerequisite of every SEO campaign. Our tactical preparation comprises research and analysis into your business objectives, your main competitors, their main traffic sources and their overall search performance to identify exactly where you stand in your industry.
Search Engines provide more importance to the structure of your website, content, and website urls. One of the key considerations is to provide a list of improvements for your website. For example, the content and website structure can have a significant impact to quality scores in Search Advertising. The overall savings on advertising costs and ranking have a direct relationship to the state of your website. Our web developers will be able to fix the website issues. We also offer the service of content writing if required.
The development (technical) aspect of your website too is a key factor in SEO. For example, mobile friendly (responsive) websites are given a higher rank over non-mobile compliant website.
A thorough understanding of your target market, your products/services, and your competition allows us to recognise and categorise the keywords that will be most beneficial for your business. Our tiered approach to Search Engine Optimization (SEO) means that we can manage and monitor our efforts with greater accuracy and, thus, provide you with quicker and better results.
Selecting the right keywords is key. The keywords in general can be divided into 'broad' keywords and 'local' keywords. If you are a small or medium business, our recommendation is to focus on selecting local keywords.
For example, you’re probably looking for an SEO service in Melbourne, Sydney, Perth, or Brisbane, and searched for 'Sydney SEO services','Melbourne SEO services','Perth SEO services','Brisbane SEO services', or something similar, in order to get to this webpage. A good example for a Local Search focused keyword optimisation.
The keywords you select must reflect in the content of your website.
It’s no longer a case of building just links, we focus heavily on placing high quality links. We emphasise the human aspect of online search to bring you closer to your target audience by locating, creating and utilising your most linkable assets that are in line with your overall marketing strategy.
Search Engines evaluate the search ranking of the referring website to determine the importance of your website. The referring websites must be related to your business or target customers.
Tracking and testing (and testing again) is vital to the success of any online marketing campaign. Search Engine Optimisation is a cyclic activity, so we pride ourselves on detailed reporting and evaluation that gets to the heart of the performance and energises the constant optimisation of your campaign.
As explained above, the list of SEO Activities we perform is depend on the current state of your website.